From Crickets to Booked Out: How We Helped a Local Brand Blow Up Online
What happens when a passionate small business teams up with a marketing firm that’s just as invested in their success as they are?
Spoiler alert: magic.
This is the story of Niche Fruits, a boutique local business with a big heart and an even bigger vision. When they first came to us, they were doing all the right things — growing beautiful produce, hand-packing every order with love, and pouring their soul into every drop they sent out into the world. But online? It was... quiet. Like, crickets quiet.
They weren’t alone. So many small business owners are experts at their craft — whether it’s growing fruit, baking cakes, or running events — but marketing? That’s a whole different fruit bowl.
That’s where CLS came in.
The Power of Consistency (and a Little Coaching)
The first step with Niche Fruits wasn’t flashy. It was foundational. Together, we sat down, got real, and created a plan that was practical, achievable, and—most importantly—aligned with their brand voice.
CLS helped them:
Build a consistent email marketing strategy, with warm, authentic messaging that felt like a friend popping into your inbox.
Curate social media content that told their story and showed the heart behind the business—not just what they sell.
Set goals, stay accountable, and actually hit those goals (game changer).
Each month, we didn’t just send out a campaign and cross our fingers. We tracked what worked, celebrated the wins, tweaked what didn’t, and kept showing up.
The result? Every time Niche Fruits launches something new on their website—they get swamped. Orders flood in. Regulars stock up. New customers discover them. And best of all? The business is growing in a way that’s sustainable, joyful, and true to them.
More Than Marketing — It’s a Partnership
This isn’t just about fancy graphics or a clever caption. It’s about what happens when someone’s in your corner. When you have a team who not only gets what you’re trying to build, but knows how to amplify it. When you’re no longer guessing, spinning your wheels, or stuck in overwhelm.
We helped Niche Fruits go from wondering if anyone was out there… to wondering how they’re going to keep up with demand.
That’s the power of marketing that works with you, not just for you.
Feeling the Crickets?
If you’re reading this and thinking, “That’s where I’m at,”—I’ve got you. Whether you need strategy, content, emails, or just someone to bounce ideas off every month, I’m here to help you show up online like the pro you are.
Because your business deserves more than silence.
It deserves a standing ovation.